Brand and site for a private dental practice — bookings up, walk-ins steady.

Happy Smile is a private dental practice in Skopje. The old site read as a clinic. The new one reads as a place you'd send your kid.
Warm palette, friendly photography, a booking flow that takes three taps. Service pages that explain the work without the medical jargon.
Brand identity end-to-end. Logo, typography, photographic direction. Then the front-end on Next.js + Tailwind. Pixel-accurate to the Figma, sub-second LCP on the booking page where it matters.